Grunge Apparel
A Personal Project
A bit different from the rest of the ads here, Grunge Apparel was a personal project I created back in 2024. It was an e-commerce store made with Shopify, selling some pants I had bought in bulk from an overseas manufacturer. While my taste in fashion has changed since then, this project taught me a lot about product sourcing and management, social media advertising and logo design. And while I've discontinued it, I'm bringing everything I've learned with me.
The logo design was made in Illustrator from a sketch, focused on sharp organic lines and shapes.
Social Media Marketing
I posted the three videos above on the TikTok ads manager in a single campaign that ran for about a week.